Which is worse - mistakes of ignorance (not knowing something, even though they should), or knowing that you are wrong, but doing something anyway?
Obviously it's nothing more than a thought exercise, but I always wonder when listening to these commercials - do these idiots actually believe what they're saying? Or do they know they're wrong, and still say it anyway? Both are bad (because the information proving them wrong is readily available, so they should know better), but which is worse?
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